New Maserati Showroom Opens in Monaco Featuring Exclusive MCXtrema Model
BPM Exclusive inaugurates Maserati's new location in Monaco, showcasing limited edition MCXtrema among other luxury models.
A new Maserati showroom has opened its doors at 9 Rue des Açores in Monaco, inaugurated on March 2, 2025, by BPM Exclusive.
This subsidiary of the BPM Group is now offering the Italian automaker as part of its collection of 15 luxury automotive brands.
BPM Exclusive, which employs 133 people and reported a turnover of €300 million in Monaco in 2024, was formerly known as Monaco Luxury Group before its acquisition by BPM in 2021.
The new Maserati showroom presents a dedicated space for enthusiasts to explore the brand's offerings.
It features personalized configurations through the "Fuoriserie" program, material and color samples, and advanced digital tools to customize vehicles according to client specifications.
Visitors can expect to see iconic Maserati models including the MC20, GranTurismo, Grecale SUV, and the Folgore series, which represents Maserati's first fully electric lineup.
At the inauguration, BPM Exclusive unveiled the MCXtrema, a high-performance model limited to just 62 units worldwide.
Described as an "alien" by Maserati, the MCXtrema is not street-legal due to its extreme specifications.
It is equipped with a 3-liter V6 engine and weighs only 1,300 kilograms, featuring a carbon fiber chassis and aerodynamic elements designed to enhance downforce.
Julien Brunet, Director of Maserati West Europe, expressed enthusiasm for BPM's commitment to the showroom, showcasing one of the 62 MCXtrema vehicles produced globally in a unique livery.
The MCXtrema is priced at €940,000 excluding taxes and options, emphasizing its exclusivity as it was developed for esteemed clients, including some from Monaco.
The model stands to continue the legacy of Maserati's renowned MC12 from the 2000s, both sharing limited production numbers.
The BPM Group, established in 2004 by French entrepreneur and race car driver Patrick Bornhauser, reported a total revenue of €1.9 billion in 2024. With 151 locations across France, Monaco, and Switzerland, BPM employs 2,850 individuals.
This subsidiary of the BPM Group is now offering the Italian automaker as part of its collection of 15 luxury automotive brands.
BPM Exclusive, which employs 133 people and reported a turnover of €300 million in Monaco in 2024, was formerly known as Monaco Luxury Group before its acquisition by BPM in 2021.
The new Maserati showroom presents a dedicated space for enthusiasts to explore the brand's offerings.
It features personalized configurations through the "Fuoriserie" program, material and color samples, and advanced digital tools to customize vehicles according to client specifications.
Visitors can expect to see iconic Maserati models including the MC20, GranTurismo, Grecale SUV, and the Folgore series, which represents Maserati's first fully electric lineup.
At the inauguration, BPM Exclusive unveiled the MCXtrema, a high-performance model limited to just 62 units worldwide.
Described as an "alien" by Maserati, the MCXtrema is not street-legal due to its extreme specifications.
It is equipped with a 3-liter V6 engine and weighs only 1,300 kilograms, featuring a carbon fiber chassis and aerodynamic elements designed to enhance downforce.
Julien Brunet, Director of Maserati West Europe, expressed enthusiasm for BPM's commitment to the showroom, showcasing one of the 62 MCXtrema vehicles produced globally in a unique livery.
The MCXtrema is priced at €940,000 excluding taxes and options, emphasizing its exclusivity as it was developed for esteemed clients, including some from Monaco.
The model stands to continue the legacy of Maserati's renowned MC12 from the 2000s, both sharing limited production numbers.
The BPM Group, established in 2004 by French entrepreneur and race car driver Patrick Bornhauser, reported a total revenue of €1.9 billion in 2024. With 151 locations across France, Monaco, and Switzerland, BPM employs 2,850 individuals.
