Carrefour Fontvieille Expands Sustainable Container Initiative Ahead of World Environment Day
Partnership with local organizations aims to reduce single-use plastic waste.
Carrefour Fontvieille has announced a renewed commitment to sustainability by expanding its program for reusable containers, in collaboration with the Prince Albert II of Monaco Foundation, BeMed (Beyond Plastic Med), and the Mission for the Energy Transition.
This initiative is part of a broader strategy to combat plastic pollution by promoting the use of reusable packaging.
Following a successful campaign in June 2024 that resulted in the sale of 324 reusable containers, Carrefour is launching a new awareness campaign targeted at its customer base.
This initiative, which begins on June 2, is strategically timed to coincide with World Environment Day and the upcoming United Nations conference on oceans.
The campaign will run for one month.
Specific areas of the store are involved in this rollout, notably including the rotisserie, delicatessen, salad bar, self-service refrigerator with prepared salads, and the Asian food stall.
Four designated checkout counters (Nos. 21, 22, 23, and 24) will be equipped to accept returnable containers.
The primary aim of the program is to significantly reduce waste and encourage customers to move away from a disposable culture towards a more sustainable, reusable model.
This initiative aligns with the objectives outlined in the government’s policy, which strives for 'zero single-use plastic waste by 2030.'
To participate in this program, customers can download the complimentary MaConsigne app, which facilitates the management of reusable container deposits.
The process requires users to register their banking details and present a QR code at checkout to scan their containers.
After use, customers are advised to return the containers—unwashed—to one of the 24 MaConsigne collection points located across the territory.
This expanded initiative is part of a wider movement among retailers to address environmental concerns and reduce the impact of plastic waste on ecosystems globally.
This initiative is part of a broader strategy to combat plastic pollution by promoting the use of reusable packaging.
Following a successful campaign in June 2024 that resulted in the sale of 324 reusable containers, Carrefour is launching a new awareness campaign targeted at its customer base.
This initiative, which begins on June 2, is strategically timed to coincide with World Environment Day and the upcoming United Nations conference on oceans.
The campaign will run for one month.
Specific areas of the store are involved in this rollout, notably including the rotisserie, delicatessen, salad bar, self-service refrigerator with prepared salads, and the Asian food stall.
Four designated checkout counters (Nos. 21, 22, 23, and 24) will be equipped to accept returnable containers.
The primary aim of the program is to significantly reduce waste and encourage customers to move away from a disposable culture towards a more sustainable, reusable model.
This initiative aligns with the objectives outlined in the government’s policy, which strives for 'zero single-use plastic waste by 2030.'
To participate in this program, customers can download the complimentary MaConsigne app, which facilitates the management of reusable container deposits.
The process requires users to register their banking details and present a QR code at checkout to scan their containers.
After use, customers are advised to return the containers—unwashed—to one of the 24 MaConsigne collection points located across the territory.
This expanded initiative is part of a wider movement among retailers to address environmental concerns and reduce the impact of plastic waste on ecosystems globally.
